Ocean Journal

The EU’s ban on destroying unsold clothing marks a vital shift for fashion, but the real solution begins before excess stock exists. At TWOTHIRDS, our Pre-Order model is built on producing with intention, making less waste possible from the start.

Avoiding overproduction via a PRE-ORDER model leads to an estimated carbon footprint reduction of 20% compared to shopping at a regular online store.

Some brands are getting cold feet about the terms that have served them so well. Does the rise of greenwashing mean we should reassess the language we use? In our opinion: actions speak louder than words. 

We show what constitutes an eco fashion sale and a not-so-eco fashion sale. Now there’s no excuse for buying fast fashion, rather than a high-quality piece of sustainable clothing.

PRE-ORDER is a slow fashion tactic that reduces waste to a bare minimum. It forms the foundation of our production system. So why are some TWOTHIRDS styles ready to ship? We take you through 5 key scenarios.

By helping TWOTHIRDS better plan the production of our high-quality, sustainable clothing, our PRE-ORDER system enables us to cut overproduction to almost zero.

Wondering why we love the Portuguese textile industry? It’s a matter of history, sustainability and ethics. Read on for the full story. 

The quality and sustainability of TWOTHIRDS garments is made possible thanks to a system that results in zero waste. We’ll explain what it means for you, how it works, and why in this post.