Ocean Journal

We show what constitutes an eco fashion sale and a not-so-eco fashion sale. Now there’s no excuse for buying fast fashion, rather than a high-quality piece of sustainable clothing.

What qualifies a pair of jeans as “sustainable”? We cut through the greenwashing to break down exactly what it takes to craft the finest sustainable organic or recycled denim jeans.

Where does an eco-friendly dress’ raw materials come from? What’s a sustainable t-shirt’s carbon footprint? Supply chain transparency provides answers for fashion brands & customers.